Advertising and Design: Interdisciplinary Perspectives on a Cultural Field (Kultur- und Medientheorie)

Beate Flath (Editor) and Eva Klein (Editor)

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The cultural field of advertising is a much-debated topic with perspectives focusing on a range of concepts from harassment and the anxiety of influence to notions of desire and affirmation. The aim of this publication is not only to take into account the diversity of topics related to advertising, but more importantly, to develop a dialogue between these divergent viewpoints.
With contributions by Barbara Aulinger, Bernadette Collenberg-Plotnikov, Beate Flath, Werner Jauk, Bernhard Kettemann, Eva Klein, Jörg Matthes, Manfred Prisching, Johanna Rolshoven, Nicolas Ruth, Holger Schramm, Charles Spence, Margit Stadlober and Friedrich Weltzien.
  • ISBN10 3837623483
  • ISBN13 9783837623482
  • Publish Date 27 March 2014 (first published 26 March 2014)
  • Publish Status Active
  • Publish Country DE
  • Imprint Transcript Verlag