This book introduces students to the practical business implications of economics. To concentrate on the kind of theoretical model building beloved by so many teachers and writers does little to stimulate the kind of economic awareness likely to prove really useful to those who wish to pursue a career in business. This book concentrates on the economic decisions that have to be made within the firm as they relate to objectives, marketing and production strategy, investment, pricing and finance. It examines some of the most important aspects of the relationship between government snd business against the background of the profound changes that have been taking place in the ownership and control of the major public utilities and in public and academic attitudes to business competition. This book has been written to provide a well informed source of help for students to gain a deeper understanding of the business enviroment.
- ISBN10 0748704124
- ISBN13 9780748704125
- Publish Date 1 May 1990
- Publish Status Out of Print
- Out of Print 10 June 2011
- Publish Country GB
- Publisher Oxford University Press
- Imprint Nelson Thornes Ltd
- Edition New edition
- Format Paperback
- Pages 272
- Language English
- URL http://nelsonthornes.com