Interested in making your skills future-ready and recession-proof? Guffey/Loewy's best-selling BUSINESS COMMUNICATION: PROCESS AND PRODUCT, 10E, can help. This leading text and MindTap digital resources guide you in developing the communication competencies most important for professional success in today's hyper-connected digital age. Refine the skills that employers value most, such as superior writing, speaking, presentation, critical thinking and teamwork skills. Two updated employment chapters offer tips for a labor market that is more competitive, mobile and technology-driven than ever before. Based on interviews with successful practitioners and extensive research into the latest trends, technologies and practices, this edition offers synthesized advice on building your personal brand, using LinkedIn effectively and r sum writing. A signature 3-x-3 writing process, meaningful assignments and digital practice tools further equip you with the communication skills to stand out in business today.
- ISBN10 032465104X
- ISBN13 9780324651041
- Publish Date 3 January 2008
- Publish Status Unknown
- Out of Print 27 May 2015
- Publish Country US
- Publisher Cengage Learning, Inc
- Imprint South-Western
- Edition 6th Revised edition
- Format Hardcover
- Pages 250
- Language English