Sold!does for selling what `unplugged' did for rock music - it brings it back to core competences and basics. The latter was badly needed - so is Sold!"
Barry Gibbons
Former Chairman & CEO, Burger King Corp. Sales performance is the lifeblood of every business. Whether you are an account manager, a field sales representative, or less obviously a customer services agent, one of your key goals is to sell your products, services and ideas. However things have become far too complex. In a world where companies are striving to come up with the next product or service that will make our lives easier, the very process that is used to sell these latest products or services is becoming ever more complicated. It's time to go back to making it easier for your customers to buy from you. Sold! delivers this in the form of the effective selling programme. The key principles will not necessarily be new to you - building trust and a good relationship for example, as well as understanding what your customer really wants, are fundamental to sales success.
- ISBN10 1281157457
- ISBN13 9781281157454
- Publish Date 1 January 2003
- Publish Status Active
- Out of Print 17 February 2015
- Publish Country US
- Imprint Pearson Education UK
- Format eBook
- Pages 107
- Language English