This tale of Greg Dyke's unprecedented rise from unlikely lad to Director General of the BBC encompasses some of the most important developments in British social, political and economic life since the 1970s. It looks at Dyke's role in the group of "gunslingers" - which include Michael Grade, John Birt and the founders of Channel Four; his work in reviving the ailing TV-AM and the introduction of Roland Rat; his political battles and TV takeovers; and his arrival at the BBC.
- ISBN10 0743408683
- ISBN13 9780743408684
- Publish Date 1 October 2001 (first published 2 October 2000)
- Publish Status Unknown
- Out of Print 24 October 2008
- Publish Country US
- Publisher Simon & Schuster
- Imprint Pocket Books
- Edition New edition
- Format Paperback (UK Trade)
- Pages 304
- Language English