Foundations and Trends: The Sense and Nonsense of Consumer Product Testing

by Priya Raghubir

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  • ISBN10 1282931547
  • ISBN13 9781282931541
  • Publish Date 1 January 2009
  • Publish Status Active
  • Out of Print 17 February 2015
  • Publish Country US
  • Imprint Now Publishers
  • Format eBook
  • Pages 60
  • Language English