Costs and ROI: Evaluating at the Ultimate Level (Measurement and Evaluation)

by Jack J Phillips, Lizette Zuniga, and Patricia Pulliam Phillips

0 ratings • 0 reviews • 0 shelved
Book cover for Costs and ROI

Bookhype may earn a small commission from qualifying purchases. Full disclosure.

Costs and ROI Costs and ROI is the fifth of six books in the Measurement and Evaluation Series from Pfeiffer. The proven ROI Methodology--developed by the ROI Institute--provides a practical system for evaluation planning, data collection, data analysis, and reporting. All six books in the series offer the latest tools, most current research, and practical advice for measuring ROI in a variety of settings. All costs must be captured for an accurate cost profile. Costs and ROI focuses on developing program costs and the ROI and explains this vital element in the ROI Methodology. The authors show how to capture all costs in order to bring credibility to the analysis. The book outlines the actual ROI calculation and explains the many assumptions and issues that must be considered when calculating the ROI. Costs and ROI presents three effective calculations: the benefit-cost ratio, the ROI percentage, and the payback period. Costs and ROI includes all the challenges and concerns regarding the use of ROI.
  • ISBN10 0787987212
  • ISBN13 9780787987213
  • Publish Date 1 January 2008
  • Publish Status Active
  • Out of Print 15 June 2021
  • Publish Country US
  • Publisher John Wiley & Sons Inc
  • Imprint Jossey-Bass Inc.,U.S.
  • Format Paperback
  • Pages 176
  • Language English