How Advertising Effectiveness Influences Brand Equity

by Giep Franzen and etc.

W.V. Os (Translator) and Wendy Van Os (Translator)

0 ratings • 0 reviews • 0 shelved
Book cover for How Advertising Effectiveness Influences Brand Equity
Shelve It

Bookhype may earn a small commission from qualifying purchases. Full disclosure.

  • ISBN10 1841160423
  • ISBN13 9781841160429
  • Publish Date May 1999
  • Publish Status Out of Print
  • Out of Print 17 July 2009
  • Publish Country GB
  • Imprint NTC Publications
  • Format Paperback
  • Pages 900
  • Language English