The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The text integrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines.
The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students’ learning and lecturers’ course planning & delivery. It provides comprehensive coverage of the fast-growing field of entrepreneurship teaching and research.
- ISBN10 027370642X
- ISBN13 9780273706427
- Publish Date 27 July 2006 (first published 20 November 1997)
- Publish Status Active
- Publish Country GB
- Imprint Financial Times Prentice Hall
- Edition 4th edition
- Format Paperback
- Pages 648
- Language English