The Story of McDonalds details the history of this fast-food giant since its founding in the 1950s. Have you ever wondered why McDonald's or Coca-Cola are so successful? Why Microsoft seems to run the world? Or why Nike dominates the sportswear market? Find the answers to these questions in this fascinating series. A combination of lively text packed with information and full-colour photography takes the reader on a journey of discovery, past the hype and publicity, to a place where they are fully informed and able to make their own assessments.
- ISBN13 9788184957716
- Publish Date 1 March 2017 (first published 29 September 2011)
- Publish Status Active
- Publish Country IN
- Imprint Jaico Publishing House
- Format Paperback
- Pages 72
- Language English