Media Analysis Techniques (Commtext)

by Arthur Asa Berger

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In Media Analysis Techniques, the author offers clear, concise explanations of the four basic perspectives - Marxist, psychoanalytic, semiological and sociological - that can be usefully applied to the critical analysis of texts. Each approach is presented with enough detail to allow students to conduct their own analyses of various popular media and other texts.
  • ISBN10 0803943628
  • ISBN13 9780803943629
  • Publish Date 11 September 1991 (first published 8 July 1982)
  • Publish Status Out of Print
  • Out of Print 18 February 2010
  • Publish Country US
  • Imprint SAGE Publications Inc
  • Edition 2nd Revised edition
  • Format Paperback
  • Pages 160
  • Language English