The authors wrote this text based on their belief that the subject of financial accounting is inherently interesting, but financial textbooks are often not. They believe most financial accounting textbooks fail to demonstrate that accounting is an exciting field of study and one that is important to future careers in business. When writing this text, they considered career relevance as their guide when selecting material, and the need to engage the student as their guide to style, pedagogy, and design. The work successfully implements a real-world, single focus company approach in every chapter. The companies chosen are interesting and the decision-making focus shows the relevance of financial accounting regardless of whether the student has chosen to major in accounting.
- ISBN10 0071180532
- ISBN13 9780071180535
- Publish Date 1 June 2001 (first published 1 November 1995)
- Publish Status Out of Print
- Out of Print 5 April 2008
- Publish Country US
- Publisher McGraw-Hill Education - Europe
- Imprint McGraw-Hill Inc.,US
- Edition 3rd edition
- Format Hardcover
- Pages 864
- Language English