Designed for the business communication course, this lively text offers a blend of current theory and research within the context of actual organizations. The text focuses on communication in differing contexts, teaching students how to communicate in a variety of situations. Real life examples from a broad range of business and professional settings abound, reflecting the authors belief that theory and practice go hand in hand. The fourth edition includes new chapters on diversity, technology in the workplace, and conflict management, plus several new pedagogical features.
- ISBN10 0070260222
- ISBN13 9780070260221
- Publish Date 1 August 1997
- Publish Status Out of Print
- Out of Print 3 September 2015
- Publish Country US
- Publisher McGraw-Hill Education - Europe
- Imprint McGraw-Hill Inc.,US
- Edition 4th edition
- Format Paperback
- Pages 432
- Language English