Understanding Media Theory is an accessible introduction to mass media theory. The book emphasizes the importance of using theory not only to make sense of the role of the media in society but also to understand particular aspects of the process of mass communication. This is an introduction to theory which students can understand and enjoy.
- ISBN10 1849660344
- ISBN13 9781849660341
- Publish Date 14 March 2013 (first published 28 February 2003)
- Publish Status Cancelled
- Publish Country GB
- Publisher Bloomsbury Publishing PLC
- Imprint Bloomsbury Academic
- Edition 2nd Revised edition
- Format eBook
- Pages 320
- Language English