How To Be A Sports Agent (Pocket essentials: Sports)

by Mel Stein

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Book cover for How To Be A Sports Agent

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How to be a Sports Agent is a practical and down to earth book that reveals the secrets behind the art of being a sports agent. It includes:

  • Analysis of what it is to be an agent and how to ensure a watertight legal contract between the agent and his client.
  • The regulation of agents in various sports, and how to comply.
  • The difference between a good agent and a bad agent.
  • Creation of playing contracts, particularly with regard to soccer, cricket and rugby and covering the most common pitfalls.
  • Marketing, merchandising, licensing and sponsorship deals - how to negotiate them and how to draft them.
  • The art of negotiation, and the balance between on and off pitch activities.
  • The role of the lawyer as agent and adviser.
  • Keeping the clients happy, how to acquire new clients and how to keep them happy when they come on board.
  • ISBN10 1903047765
  • ISBN13 9781903047767
  • Publish Date 28 February 2002
  • Publish Status Out of Print
  • Out of Print 4 November 2005
  • Publish Country GB
  • Imprint Pocket Essentials