A guide to the simplicity and power of neighborhood marketing. This book explains in detail why mass-media marketing is a dead end, why the best marketing strategy is the oldest - building local customer loyalty.
- ISBN13 9781932531084
- Publish Date 16 September 2004
- Publish Status Transferred
- Out of Print 24 December 2009
- Publish Country US
- Imprint Entrepreneur Press
- Format Paperback
- Pages 320
- Language English