Intercultural Communication for Business

by James O'Rourke and Elizabeth Tuleja

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This module examines International Communication for Business, looking both broadly and specifically at issues and opportunities that will seem increasingly important as the business world shrinks and grows more interdependent. As time zones blur and fewer restrictions are imposed on the global movement of capital, raw materials, finished goods, and human labor, people will cling fiercely to the ways in which they were enculturated as youngsters. Culture will become a defining characteristic, not only of peoples and nations, but of organizations and industries.
  • ISBN10 0324152582
  • ISBN13 9780324152586
  • Publish Date 30 November 2004
  • Publish Status Out of Print
  • Out of Print 10 June 2016
  • Publish Country US
  • Publisher Cengage Learning, Inc
  • Imprint South-Western
  • Format Paperback
  • Pages 160
  • Language English