Strategisches Marketing

by Klaus Backhaus and Helmut Schneider

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  • ISBN10 1299872670
  • ISBN13 9781299872677
  • Publish Date 1 January 2009
  • Publish Status Active
  • Out of Print 25 February 2015
  • Publish Country US
  • Imprint Schaffer-Poeschel Verlag
  • Format eBook
  • Pages 329
  • Language German