Multi-Project Strategy and Market-Share Growth: The Benefits of Rapid Design Transfer in New Product Development

by Kentaro Nobeoka and Michael A. Cusumano

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  • ISBN10 1179687795
  • ISBN13 9781179687797
  • Publish Date 6 September 2011
  • Publish Status Unknown
  • Publish Country US
  • Imprint Nabu Press
  • Format Paperback (US Trade)
  • Pages 54
  • Language English