It is probably true to say that television, as a mass medium, prides itself on its accuracy, balance and objectivity in providing news. Indeed, by law, broadcasters in Britain are required to ensure that factual coverage of political parties and topics, matters of industrial conflict and social policy is duly impartial and accurate. However accusations of bias are not infrequent, and are generally characterised by aggrieved parties claiming to have been treated unfairly, misrepresented or under-represented. Some of the most severe critics of television have been politicians. "Measuring Bias on Television" explores the important issue of impartiality in news reporting, with special reference to news broadcasting on television. Barrie Gunter examines the position of impartiality or bias conceptually within the context of news objectivity, which itself represents a central aspect of performance and quality in television and other forms of news provision. "Measuring Bias on Television" will be of particular interest to journalism and media undergraduates, media policy makers and practitioners.
- ISBN10 1860205267
- ISBN13 9781860205262
- Publish Date 11 October 2005
- Publish Status Unknown
- Out of Print 14 January 2013
- Publish Country GB
- Imprint University of Luton Press
- Format Paperback
- Pages 192
- Language English