The Fourth Edition of this bestselling foundation-level book has been fully revised to include information on the latest design trends and technologies, and how they relate to the key principles of graphic design. Using examples taken from all forms of media, this book provides readers with practical advice on all aspects of graphic design from understanding the basics to devising an original concept and creating a successful finished product. The Fourth Edition features new information on digital imaging techniques, motion graphics, and designing for websites and mobile screens. Full-color illustrations, exercises, and student tutorials help reinforce the design concepts presented.
- ISBN10 0470466510
- ISBN13 9780470466513
- Publish Date 30 November 2009 (first published 5 November 2004)
- Publish Status Active
- Publish Country GB
- Publisher John Wiley and Sons Ltd
- Imprint John Wiley & Sons Ltd
- Edition 4th Revised edition
- Format Paperback
- Pages 192
- Language English