This text provides the foundation for a wide range of careers in the fashion business. Incorporating the experience of the author and her five earlier editions of Fashion Merchandising: An Introduction, this book covers product development, home fashions, retailing strategies, and examines how communication trends and technological advances impact the fashion world.
- ISBN10 1501324020
- ISBN13 9781501324024
- Publish Date 22 February 2018 (first published 1 January 1999)
- Publish Status Active
- Publish Country US
- Publisher Bloomsbury Publishing PLC
- Imprint Fairchild Books
- Edition 5th edition
- Format eBook (EPUB)
- Pages 440
- Language English
- URL http://bloomsbury.com/