AS Media Studies: The Essential Introduction for WJEC (Essentials)

by Antony Bateman, Sarah Casey Benyahia, Claire Mortimer, and Peter Wall

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Book cover for AS Media Studies

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This full colour, highly illustrated textbook is designed to support students through their WJEC AS in Media Studies. Individual chapters cover the following key areas:

  • Textual Analysis: Visual, Technical and Audio codes
  • Textual Analysis: Narrative and Genre Codes
  • Approaches to Representation
  • Approaches to Audience Response
  • Case Studies on Representation and Audience: Gender, Age, Ethnicity, Identity, Events and Issues
  • Passing MS1: Media Representations and Receptions
  • Production Work, Evaluation and report

Specially designed to be user-friendly, AS Media Studies: The Essential Introduction for WJEC includes activities, key terms, case studies and sample exam questions. It introduces the course, tackles useful approaches to study, key content covered in the specification, and guides the student in approaching and planning the exam and production work through analysis, prompts and activities.

  • ISBN13 9781136706394
  • Publish Date 23 May 2012 (first published 17 June 2004)
  • Publish Status Active
  • Publish Country GB
  • Publisher Taylor & Francis Ltd
  • Imprint Routledge
  • Format eBook
  • Pages 304
  • Language English