Born in The Netherlands, Stephan gained a master's degree in econometrics, then joined Unilever as a marketing trainee. After fifteen years in their personal care and foods categories, he left to help build global marketing consultancy EffectiveBrands, which was eventually sold to the consulting division of Kantar. Three years at Interbrand in New York City as Chief Strategy Officer followed before he joined PepsiCo in New York as Chief Consumer Insights Officer, where he's been for the past six years. Married with four children, he and his wife are getting used to being empty nesters now that their youngest child has left home to study abroad. His favorite hobby is rowing, which involves getting up at horrible times like 5am.As a global transformation leader with over twenty years of marketing, insights, and analytics experience at PepsiCo and Nielsen, Kate's focus is raising the bar of creative and brand excellence. She places strong emphasis on delivering better returns on media investment and brand equity and on fueling consumer-centric growth from world-class innovation. Her role is to lead the digitalization of brand, advertising, and innovation insights through implementing game-changing partnerships and technology.