Armed with a degree in architecture from Carleton University in Ottawa and extensive experience in industrial and web design, Graham Hill launched TreeHugger on a shoestring budget in 2004. Today, his vision has become the most-frequented green lifestyle site on the Internet. TreeHugger has earned Graham a reputation as an icon of the contemporary eco-movement—and profiles in major media outlets such as Vanity Fair and Time magazines.

Working as a journalist covering sustainable trends in design and architecture led Meaghan O'Neill to help launch TreeHugger in 2004. Deeply immersed in media, pop culture, and ecological issues, she has contributed to publications such as The Boston Globe Magazine, I.D., Interior Design, Men's Journal, ReadyMade, and Teen Vogue, and has consulted for Glamour. She is also the author of "The Slate Green Challenge with TreeHugger," a 2007 National Magazine Award finalist in the Interactive Service category.
May 20, 2008
Cover of Ready, Set, Green

Ready, Set, Green