Cowboy Mach Bell is the lead singer and co-writer (with Joe Perry) of the 1983 Joe Perry Project album Once a Rocker Always a Rocker (MCA/Geffen). The recording has been re-released 18 times (and counting) in North America, Japan, Europe, Australia and Russia. This is the author's personal diary, kept during his years singing and touring with the Joe Perry Project during the early eighties.