Fred Combe is the founder and managing director of NATUS Pte Ltd, a Singapore-based corporate management consultancy, set up in 2005 to optimize clients business results in Asia. Prior to that, he spent 18 years in a major multinational marketing firm in Asia. Originally from Ireland, Fred has lived and worked in West Africa, the UK, Venezuela, Vietnam, Sri Lanka, Indonesia, and, for the last six years, Singapore, where he focused on growth strategies in Asian markets. Freds prime areas of expertise lie in creating breakthrough strategies, aligning winning organizations and delivering exceptional business results. A passionate believer in sustainable leadership development, Fred has transformed underperforming senior management teams into highly focused and successful leadership groups, developed and coached Asian managers into senior leaders, and is an investor in Asian start-up companies and educational development. He is currently an Entrepreneur-in-Residence at INSEAD, Singapore.