Dr. Hinesly has been with the Ross School of Business at the University of Michigan for over a dozen years. She teaches digital business systems, processes and communication. She has over 20 years in the private sector and was a COO in the retail industry. Dr. Hinesly has served as the Director of Research for Thompson Associates, and the Director of Educational Content and Research for the National Retail Federation. Dr. Hinesly is a highly requested consultant, presenter and coach on the topic of business, leadership, innovation, communication and technology. She has been involved with over 100 companies with digital transformation including Google, Cisco, Amazon, Jive, Microsoft, Kellogg's, PwC, Wacker, GE, Unilever, LVMH, The New York Times, and more. She presents workshops and seminars for executives. Her research and consulting work focus on business communication and digital transformation.
