Peter Hirshberg has led emerging media and technology companies at the center of disruptive change for more than 25 years. As chairman of Re: Imagine Group, Hirshberg shapes strategies at the confluence of people, places, brands and cities. He has led the development of Urban Prototyping, a global movement that engages citizens in the co-creation and co-planning of their cities. Hirshberg is an advisor for the Department of Labora (TM)s Makership workforce development initiative. He has contributed to the United Nations Global Pulse where he addressed the General Assembly on their initiative for real-time data for international development. He is the former Chairman of Technorati, the pioneering social media search engine and ad network. During a nine-year tenure at Apple Computer, Hirshberg headed Enterprise Marketing. He is a Senior Fellow at the USC Annenberg Center on Communication Leadership and a Henry Crown Fellow of the Aspen Institute. Hirshberg is a frequent technology and media industry speaker, having presented at TED, the World Economic Forum, DLD, EG the Entertainment Gathering, and The Aspen Ideas Festival.