Jeanette Blomberg is an anthropologist who has worked in high tech, corporate research contexts for over three decades--first at the Xerox Palo Alto Research Center (PARC), later at Sapient Corporation, and currently at IBM Research. Along the way she has been an industry-affiliated professor at the Blekinge Institute of Technology in Sweden where she received an honorary doctorate in 2011. Her research includes a critical assessment of the promise of data analytics within the context of the enterprise, designing ethnographically informed organizational interventions, and participatory design.