Tony Boobier is a former worldwide executive at IBM focusing on financial services. With over thirty years of experience, he is a frequent writer and international public speaker. He possesses a deep understanding of how to apply business intelligence and analytics to enhance the management and delivery of products and services in numerous industries. A recognized expert in customer analytics, risk, and operational effectiveness, he's a strong advocate for enterprise-wide analytics to improve service and reduce cost. A Fellow of the Chartered Institute of Civil Engineers and the Chartered Institute of Marketing, coupled with qualifications in insurance and supply chain management, he is also the author of Analytics for Insurance.
