Kjell Gronhaug

3 books

Research areas:  

- Research methods
- Innovations
- Buyer behaviour
- Marketing strategy
- Strategy
- Marketing strategies in emergent markets
Mar 25, 2010
Cover of Research Methods in Business Studies

Research Methods in Business Studies

Aug 11, 2005
Cover of Valuepack: Exploring Research:(International Edition) with Research Methods in Business Studies:A Practical Guide

Valuepack: Exploring Research:(International Edition) with Research Methods in Business Studies:A Practical Guide

Jan 1, 2001
Cover of Qualitative Marketing Research

Qualitative Marketing Research