Jerold L. Zimmerman is a globally recognized business professor and author of seven books. Accounting for Decision Making and Control is in its 10th edition and Managerial Economics and Organizational Architecture is in its 7th edition. He has taught organizational economics, accounting, and finance at the University of Rochester's Simon Business School for more than forty years. He has consulted with numerous clients, including Fortune 500 companies and management advisory firms, to demonstrate how the principles of organizational economics can improve a firm's culture and eventually its performance. As an expert witness, he testifies on questions of organizational control, profitability, and performance measurement. Zimmerman has served on public-company boards of directors and has been a visiting scholar at several international universities. His fifty published studies and books include textbooks on economics and accounting and a popular book about designing organizations that create value. Numerous leading international universities use his textbooks. The American Accounting Association and the American Institute of Certified Public Accountants have recognized Zimmerman's research with several prestigious honors. He is a founding editor of the Journal of Accounting and Economics, one of the most highly referenced peer-reviewed journals in economics. He earned a PhD in business administration from the University of California, Berkeley, after receiving a BS in finance from the University of Colorado.