Brett Lantz has spent the past 10 years using innovative data methods to
understand human behavior. A sociologist by training, he was fi rst enchanted by
machine learning while studying a large database of teenagers' social networking
website profi les. Since then, he has worked on interdisciplinary studies of cellular
telephone calls, medical billing data, and philanthropic activity, among others. When
he's not spending time with family, following college sports, or being entertained by
his dachshunds, he maintains dataspelunking.com, a website dedicated to sharing
knowledge about the search for insight in data.
