Dave Lakhani is the president of Bold Approach, Inc., a business acceleration consulting firm. A successful entrepreneur, he is a popular speaker on persuasion, influence, sales, marketing, rapid ideation, and business acceleration. He is the author of Persuasion: The Art of Getting What You Want, How to Sell When Nobody's Buying (And How to Sell Even More When They Are), Power of An Hour: Business and Life Mastery in One Hour A Week, Subliminal Persuasion, and many others.