Wife, mom, and dedicated student of Muay Thai kickboxing and Brazilian jiujitsu, Nancy Richardson began her career with a BA from the University of Washington and an MBA from Ohio State University. After more than twenty years of working in large, corporate environments, including Starbucks and lululemon-where she put in insane hours, had little time with her family, and felt others determined her worth-she decided to design her own life by tapping into the era of start-ups and passion projects, building meaningful brands, and working from home to spend more time with her family. Nancy is the Co-Founder and Principal Strategist of Dragon Lady and Mom 'n' Pop Shop, two women-led, Vancouver-based marketing start-ups that embody the concept of working freely. Her mission is to embolden the workforce of the future. Nancy was born and raised in Honolulu, Hawaii, and currently lives in Vancouver, Canada.