Bill Morrison is an author, consultant, trainer, and international speaker on sales and business development. Born in Scotland, he set up the Sandler offices in Switzerland in 2009 and now leads an international team covering Europe, the Middle East, and Africa. Prior to joining Sandler, Bill worked for a number of international organizations, including Rolls Royce Aerospace, where he led the sales and marketing team for Digital Services. A lifelong learner, Bill teaches at a number of international business schools and has contributed research to peer-reviewed journals. He has a passion for understanding the future of sales.