22 books • 7 series
Book #25: Practise Your Benjamin Two Bids
Book #95: Psychological Basis of Marketing
Book #1: Behavioral Perspective Model of Purchase and Consumption
Book #2: Consumer Initiators
Book #2: Variation in Addressing Stakeholder Needs in UK Companies and the Implications for Performance
Book #3: Consumer Behaviour as an Evolutionary Process
Book #3: Patterns of Consumer Versus Non-consumer Stakeholder Orientation