Dislike-Minded: Media, Audiences, and the Dynamics of Taste (Critical Cultural Communication, #37)

by Jonathan Gray

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Explains why audiences dislike certain media and what happens when they do
The study and discussion of media is replete with talk of fans, loves, stans, likes, and favorites, but what of dislikes, distastes, and alienation?
Dislike-Minded draws from over two-hundred qualitative interviews to probe what the media’s failures, wounds, and sore spots tell us about media culture, taste, identity, representation, meaning, textuality, audiences, and citizenship. The book refuses the simplicity of Pierre Bourdieu’s famous dictum that dislike is (only) snobbery. Instead, Jonathan Gray pushes onward to uncover other explanations for what it ultimately means to dislike specific artifacts of television, film, and other media, and why this dislike matters.
As we watch and listen through gritted teeth, Dislike-Minded listens to what is being said, and presents a bold case for a new line of audience research within communication, media, and cultural studies.

  • ISBN10 1479809985
  • ISBN13 9781479809981
  • Publish Date 22 June 2021
  • Publish Status Active
  • Publish Country US
  • Imprint New York University Press
  • Format Paperback (US Trade)
  • Pages 272
  • Language English