Financial Times Book of the Year
The Times Book of the Year
A revelatory model that explains how we buy, sell, work and live.
'Absolutely brilliant.' Daniel Kahneman, author of Thinking, Fast and Slow
___
Meet the business anthropologists seeking to explain how we buy, sell, work and think.
From supermarkets to factories, trading floors to tech firms, their methods are revealing the hidden codes that define our lives.
The result is a wholly new way to see human behaviour: anthro-vision.
__
One of the World's Top 50 Thinkers - Prospect
'This engaging book argues why more businesses (and people) should look to anthropology if they want to succeed.' Books of the Year, The Times
'Will turn your world upside down in the best possible way. Fun, profound and bursting with important insights.' Tim Harford
'A terrific piece of work' Thomas Friedman
'Anyone working to rebuild a more equal world will benefit from Tett's well-argued case that to solve twenty-first-century problems, we must expand our fields of vision and fill in old blind spots with new empathy.' Melinda Gates
'Tett provides readers with a new intellectual framework - grounded in her deep understanding of anthropology and her path-breaking journalism - that can fundamentally transform how we approach solving society's most wicked problems . . . I cannot recommend it highly enough.' Mariana Mazzucato
'In a world of volatility, uncertainty, complexity, and ambiguity, we need an antidote to tunnel vision, argues Gillian Tett. That antidote is Anthro-Vision . . . Admirers of her journalism will love this book, but they will also learn a great deal from it.' Niall Ferguson
'A timely call for decision-makers to wean themselves off their dependency on big data and embrace the full complexity of human life.' Financial Times
- ISBN10 1847942873
- ISBN13 9781847942876
- Publish Date 8 June 2021
- Publish Status Out of Print
- Out of Print 23 July 2022
- Publish Country GB
- Publisher Cornerstone
- Imprint Random House Business Books
- Format Hardcover
- Pages 304
- Language English