Sampling the Universe: Growth, Development and Influence of Market Research in Britain Since 1945

by Colin McDonald and Stephen King

John Goodyear and Rex Audley (Illustrator)

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  • ISBN10 1899314512
  • ISBN13 9781899314515
  • Publish Date 5 November 1996
  • Publish Status Out of Print
  • Out of Print 17 July 2009
  • Publish Country GB
  • Imprint NTC Publications
  • Format Hardcover
  • Pages 304
  • Language English