Online Course Pack: Marketing Strategy and Competitive Positioning with OneKey Blackboard Access Card: Kotler, Principles of Marketing Euro and Principles of Marketing:European Edition

by Philip Kotler, Veronica Wong, John Saunders, Gary Armstrong, Graham Hooley, and Nigel Piercy

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  • ISBN10 1405837063
  • ISBN13 9781405837064
  • Publish Date 6 September 2005
  • Publish Status Out of Print
  • Out of Print 8 February 2008
  • Publish Country GB
  • Imprint Financial Times Prentice Hall
  • Language English