Electronic Commerce Relationships: Trust By Design

by Peter G W Keen, Craigg Ballance, Sally Chan, and Steve Schrump

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Book cover for Electronic Commerce Relationships

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The goal of this book is a clear, no hype, interpretation of what is happening with the growth of the EC-not only to address the profound ways that it is affecting the business community-but also to provide a framework for the sale and effective use of EC in any of its forms. The book will provide the reader with several things: A no nonsense approach to the key issues surrounding EC-such as risk migration, trust, control, audit, and security; an interpretation of where EC technology is and where it is going; recommendations and realistic suggestions on how to gain from using EC-removing the myths and unfulfilled promises of technology.

  • ISBN10 0130170372
  • ISBN13 9780130170378
  • Publish Date 23 December 1999
  • Publish Status Out of Print
  • Out of Print 15 February 2017
  • Publish Country US
  • Imprint Prentice Hall
  • Format Paperback
  • Pages 247
  • Language English