This is an up-to-date treatment of the research and development process and the role of R & D in the corporation. Special attention is given to those problem areas that decrease the effectiveness of a company's R & D, and solutions to such problems are suggested. The author describes the nature of R & D in industry, the activities that comprise the R & D process and the way in which the R & D organization fits within the company as a whole. Of special interest is the emphasis on the interface between R & D, the other units of the company, and the external environment. The book is intended for R & D and general managers, particularly in industry, and will also be suitable as a teaching aid in business schools. Each facet of the subject is treated in a self-contained way and extensive references are provided in order that each topic may be studied independently.
- ISBN10 0444425721
- ISBN13 9780444425720
- Publish Date February 1986
- Publish Status Out of Print
- Out of Print 17 October 2009
- Publish Country GB
- Publisher Taylor & Francis Ltd
- Imprint Elsevier Science Ltd
- Format Hardcover
- Pages 416
- Language English