Prince of the Magic Kingdom: Michael Eisner and the RE-Making of Disney

by Flower

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Book cover for Prince of the Magic Kingdom

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Tells the story of how CEO Michael Eisner took over the ailing Disney Company and turned it into one of the most profitable corporations in the country. From the drama of Wall Street to the glamour of Hollywood, the author provides an absorbing account of Eisner's wheelings and dealings--including the signing of such major stars as Michael Jackson and Bette Midler--making Disney the number one movie studio in Hollywood.
  • ISBN10 0471580651
  • ISBN13 9780471580652
  • Publish Date 28 February 1993
  • Publish Status Out of Print
  • Out of Print 15 December 2011
  • Publish Country US
  • Imprint John Wiley & Sons Inc
  • Format Paperback
  • Pages 320
  • Language English