This book provides a roadmap for auditing current CRM systems while providing practical tools for conducting effective selection and implementation initiatives. The reader will gain an understanding of best practices for selecting and implementing systems so they can leverage their contributions to the projects they are involved in and suggest appropriate strategies for success.
- ISBN10 0131010174
- ISBN13 9780131010178
- Publish Date 5 March 2003
- Publish Status Out of Print
- Out of Print 13 November 2012
- Publish Country US
- Imprint Prentice Hall
- Format Paperback
- Pages 400
- Language English