MARKETING MANAGEMENT IPE with Consumer Behaviour: A European Perspective

by Michael R. Solomon, Gary Bamossy, Soren Askegaard, and Philip R Kotler

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  • ISBN10 0877788308
  • ISBN13 9780877788300
  • Publish Date 25 July 2002
  • Publish Status Out of Print
  • Out of Print 28 December 2007
  • Publish Country GB
  • Imprint Pearson Education Limited
  • Format Paperback
  • Language English