Strategic International Marketing

by Philip R Cateora

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  • ISBN10 0870946412
  • ISBN13 9780870946417
  • Publish Date February 1987
  • Publish Status Out of Print
  • Out of Print 9 February 1996
  • Publish Country US
  • Publisher McGraw-Hill Education - Europe
  • Imprint McGraw-Hill Inc.,US
  • Format Hardcover
  • Pages 432
  • Language English