Tap into the global talent pool. Crowdsourcing leverages such social networking tools as Facebook and Twitter to tap into the power of many people to distribute one's work load or gain input. Aliza Sherman, crowdsourcing innovator, has helped her clients harness the incredible power of "crowd-think" and "crowd- do" to achieve goals as diverse as designing new products to test- marketing services to fundraising. In this guide, she explains the theory and practice of crowdsourcing and actually shows readers how to use it. A practical, prescriptive guide for those who want to put the ideas in such books as "The Wisdom of Crowds" and "Here Comes Everybody" into action. Step-by-step instructions. Insightful anecdotes from the world of crowdsourcing."
- ISBN10 1615640924
- ISBN13 9781615640928
- Publish Date 5 July 2011 (first published 1 July 2011)
- Publish Status Unknown
- Out of Print 27 August 2015
- Publish Country GB
- Publisher Dorling Kindersley Ltd
- Imprint Alpha
- Format Paperback (US Trade)
- Pages 320
- Language English