Essentials of Marketing Research

by Del I. Hawkins and Donald S. Tull

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  • ISBN10 0023518316
  • ISBN13 9780023518317
  • Publish Date 1 January 1994
  • Publish Status Active
  • Out of Print 8 November 2009
  • Publish Country US
  • Publisher Prentice Hall (a Pearson Education company)
  • Imprint Macmillan USA
  • Format Hardcover
  • Pages 610
  • Language English